MEDICAL IMAGING

World Leader in Medical Imaging

With more than 20 years of Voice-of-Customer marketing research in medical imaging, TMTG has worked with all major imaging OEMs, and contrast media and injector companies . We are the leader in this space and our deep domain expertise provides you with accurate, meaningful and trustworthy research in all imaging modalities: MRI, PET-CT, CT, SPECT, Ultrasound, CR/DR, Mammography, C-arm and X-ray Cath Lab.

Working with TMTG, you gain access to the leading U.S. hospital imaging administrator panel, imagePRO™. A reference in the industry, imagePRO™ is used by equipment vendors, contrast media companies, RIS/PACS companies as well as industry magazines and news media outlets.

Our Products

Case Studies

How To Identify Opportunities & Grow Market Share in a Specific Hospital Segment

Identifying Unmet Needs and Customer Perceptions

Identifying Opportunities to Expand in Europe

SPECT-CT Perception Analysis in Europe (Win-Loss Challenge)

New Contrast Media Injector Acceptability

Attributes and Functionalities Validation for a New Contrast Media Injector

Conjoint Design for an Ultra-sound Point-of-Care Product

Brand and Product Perception Analysis in France and Germany

Exploring a New MRI Concept

Key Drivers and Trends of Ultrasound Premium Radiology Market

Neuronavigation Applied to TMS

TESTIMONIALS

Alexander Zimmermann
WW Chief Marketing Officer - Siemens Healthineers

At Siemens Healthineers, we highly value TMTG’s partnership as they provide a broad range of qualitative and quantitative services in Voice of Customer marketing research. We have used their research services at Siemens Healthineers for many years...

Sophie Perceval
Customer & Market Insights Business Partner Europe - GE Healthcare EU

We have commissioned The MarkeTech Group (TMTG) on many occasions for comprehensive and needs/expectations market research, concept testing, value propositions definition and testing, price & brand perception. I particularly appreciated the TMTG’s team ability...

Marion Spitzer
Commercial Excellence - Medical Systems Market Intelligence - OLYMPUS EUROPA SE & CO. KG

We collaborated with The MarkeTech Group on a strategic project aiming at defining the European hospitals behavioral segmentation...

Jun Gao
Associate Director, Marketing Analytics - Bracco

TMTG has the unique knowledge in the diagnostics imaging industry that most market research firms do not have...

Olga Shlegel
Sr. Project Manager Marketing (Market Intelligence/CRM) - Ulrich medical

After the first market research project with the MarkeTech Group, I am absolutely convinced that The MarkeTech Group can become our long-term market research partner...

Sue Siewert
Director of Global Business Analysis - GE Healthcare

TMTG pricing models are really excellent and meet the needs of our team each and every time. When the technical and clinical elements of the product are complex...

Linda Harrell
Director Global Insights and Market Research - BD

The MarketTech Group is unique in their ability to simplify complex business questions and simplify them clearly and efficiently. The result is a quality project...

Shawn Miller
Director, Market Intelligence and Strategy - Philips

We highly value TMTG and have used their research services for years, especially for projects that require market insights and for complex projects...

Tom Janeczko
Market Research Director - Lantheus

TMTG is unique in that the team takes the time to truly understand our company’s market dynamics prior to undergoing projects...

To discover more precisely what we can do for you, choose your market segment

OUR CLIENTS