Only custom-designed Preference Share Simulator specifically for the Med-Tech industry
Allows testing different market scenarios without the need to re-survey
Simulates product battles to help predict a product's success in the market
Can be used for pricing studies, product mapping and branding analysis to leverage powerful Voice-of-Customer (VOC) feedback
Can be applied across different market segments in a virtually limitless number of "what-if" scenarios
JAVA based, use anytime, anywhere you can access the Web
Fast and easy to access; security protected
Compatible with PowerPoint and Excel
Marketing Directors who need to compare and contrast product preferences of critical market subsets or segments
Marketing Strategists who need to maximize ROI and understand how their product compares to others on the market
Product Managers who seek a deeper understanding of which product improvements and features would most drive demand
Sales Directors who want to understand the price sensitivity curve of their products
