Case Studies

Learn more about what the MarkeTech Group has done for existing clients by viewing our project samples, which are organized by market segment. If needed, a PDF viewer can be found here.

• Cardiovascular Model for CTA, MRI, and Echo
• Collecting and Analyzing Use Requirements for a New Therapeutic Device
• Concept Testing of an Immunophotodetection Device
• Evaluating NAT Testing for CF and HCV in the USA
• Investigating a New Market for Proven Medical Technology
• Market Assessment of the Surgical Navigation Business
• Market Opportunities for a Photonic Device
• Market Planning for a New Technology in Orthopedics
• Optimizing Features and Price of a Lab Test System
• Planning a New Offer in Spine Pain Management
• Pricing an Innovative Medical Device

• Assessing the Value for CCD X-ray Detector
• Assessing the Value of Hybrid SPECT-CT Device
• Business Planning in the Cardiology Market
• Cardiology Market Segmentation for CTA, SPECT, and Echo Imaging
• Developing a Vertical Strategy in Oncology
• Evaluating a Product Concept in Nuclear Imaging
• Evaluating Trends in MR Contrast Agents
• Evaluating Trends in Cardiac Perfusion Imaging
• Improving Channel Strategies through Market Intelligence
• Market Opportunities in Animal Research Imaging
• Market Opportunity for New Barium Product
• Market Planning for a Ultrasound Concept
• Measuring Customer Satisfaction in MRI Sales
• Positioning a New Ultrasound Therapy System

• Assessing Opportunity of an Oncology PPM Software
• Business Planning for a Decision Support System
• Business Planning for a Corporate Start-Up
• Concept Testing of Cardiac Quantification Software
• Developing a New Radiology Workflow Solution
• Evaluating Market Timing for a Messaging Solution
• Evaluating a Tele-Health Technology Platform
• Identifying Requirements for a Clinical IS Product
• Licensing Strategy for a Data Management Solution
• Market Planning of a Realtime Reporting Solution
• Market Opportunities for an Innovative Technology
• Market Opportunities for Maturing Products
• Opportunity Assessment of a Multi-Industry Software Too
• Optimizing an OEM Offer in Software Engineering
• Optimizing Sales Channels for a Storage Player
• Partners Research in Healthcare IT
• Planning a Vertical Healthcare Business
• Pre-Merger Product Assessment
• Setting the Business Model of a Healthcare Portal
• Sizing the Digital Storage Requirements in Europe
• Strategic Planning for a Cardiology IS Player

• Assessing Clinical Interest in a Cardiac ECHO Agent
• Assessing the Value of a Biotechnology Platform
• Developing the Next Generation Topical Adhesive
• Market Assessment for Contraception Products
• Market Assessment in Hematology
• Market Opportunity for Anti-Inflammation Products
• New Concept Testing in Women's Health Market
• New Diabetes Product Formulation Testing