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Case Studies

Sales & Marketing Optimization in Oncology
Optimizing Pricing Strategy for a Product Portfolio
How To Identify Opportunities & Grow Market Share in a Specific Hospital Segment
Identifying Unmet Needs and Customer Perceptions
Sizing The Market Opportunity in Brazil

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Marion Spitzer
Commercial Excellence - Medical Systems Market Intelligence - OLYMPUS EUROPA SE & CO. KG

We collaborated with The MarkeTech Group on a strategic project aiming at defining the European hospitals behavioral segmentation...
Sang Lee
VP of Marketing - Gamma Medica, Inc.

A key initiative we consulted The MarkeTech Group to do, is manage the evaluation of our...
Steve Heffernan
Director of Market Research - CareFusion

TMTG takes reporting and analytics to another level. We are continually impressed with the...
Janet Ensign
Director, Market Intelligence and Strategy - Philips

I appreciate the variety of approaches and methodologies available in...